Apoorva Gupta

Apoorva Gupta is a User Experience Designer II currently working at John Deere India Pvt. Ltd. (JDTCI).23 She is based in Pune, Maharashtra, India.3

Professional Background

Apoorva is a self-taught UX Designer with a demonstrated history of creating experiences for users. She recently joined John Deere, expressing excitement about working with their design team.4 Her career has involved transitions across different product types, including building capabilities for internal business teams, direct-to-consumer products, and B2B products.1

Skills and Expertise

Apoorva's skill set includes:

• User Experience Design
• Creating engaging user experiences
• Product management
• Strategy and execution
• Stakeholder management

Career Growth

Apoorva has highlighted two significant transitions in her career:

1. Moving from an individual contributor to a managerial role: This transition taught her the value of delegation and team building.1

2. Shifting from pure execution to strategy and execution: This change allowed her to drive a broader charter, including seeding visions, creating business cases, and gaining stakeholder alignment.1

Approach to Work

Apoorva describes her work in product management as eventful, with a constant cycle of learning and unlearning to build value-driven experiences.1 She emphasizes the importance of adapting her product thinking capabilities based on the target persona, whether it's internal business stakeholders, consumers, or Fortune 1000 customers.1

Apoorva values empowerment and the opportunity to create the future, which she finds in her association with Adobe, described as a creative tech giant.1