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    Anita Villegas

    Associate Director Marketing at Netspend

    Anita Villegas is a results-oriented management professional with a strong background in leading customer service operations, marketing, and performance reporting in the banking and technology sectors.

    Anita has successfully managed service departments for large inbound/outbound customer call centers, handling over 5 million contacts.

    She excels at designing and implementing marketing campaigns and reporting tools to drive sales growth and enhance contract performance.

    Anita is well-versed in directing audits based on COPC/ISO standards and has a deep understanding of web implementation services, including data integration, security, and customer privacy.

    Her specialties include core leadership competencies such as project coordination, marketing operations, resource management, performance tracking, vendor/client management, channel growth strategies, customer service delivery, team leadership, and process improvements.

    Anita Villegas pursued Project Management studies at the University Of California, Berkeley, and Business Management studies at Chabot College.

    She has held various positions in reputable organizations, including Associate Director Marketing, Acquisition Marketing Manager, and Account Manager at Netspend.

    Previously, Anita served as Vendor Relationship Manager-Performance Management at Washington Mutual Card Services (WaMu), Microsoft Client Administrator, and MSDN Frontend Coordinator at Zomax Inc., and as a Call Center Supervisor at KAO Infosystems.