Anick Beaulieu

Anick Beaulieu is the President and CEO of C2, a prominent organization known for its innovative approach to business events and conferences. She joined C2 in 2015 as the Sales and Marketing Director and has since advanced through various roles, including Vice President of Growth and Partnerships, before assuming her current position in December 2022.12

Career Background

Beaulieu's career began in international real estate, where she developed an entrepreneurial mindset early on. Her experience in the family business equipped her with essential skills that have contributed to her success at C2. She emphasizes the importance of surrounding herself with talented individuals and credits her mentors for their significant impact on her professional journey.2

Vision for C2

Under Beaulieu's leadership, C2 aims to redefine the conference experience by fostering creativity and meaningful connections among participants. She is focused on reinvigorating the energy of business gatherings post-pandemic, emphasizing immersive experiences that are human-centric and designed to inspire collaboration.12 Beaulieu describes C2 as "connection architects," striving to create environments where attendees can engage deeply and meaningfully.1

Key Initiatives

C2 Montréal, the flagship event, serves as a testing ground for new formats and ideas, attracting global leaders from various industries. Beaulieu is committed to maintaining C2's relevance by continuously challenging the status quo and embracing creative risks. The organization also collaborates with major brands like Accor and Amazon to produce bespoke experiences worldwide.12

Personal Interests

In addition to her professional pursuits, Beaulieu is an accomplished athlete, particularly in skiing, which she credits with teaching her valuable life lessons about commitment and resilience.2

Overall, Anick Beaulieu's leadership at C2 reflects a blend of innovation, collaboration, and a commitment to enhancing the business event landscape.