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    Andy Fidm

    Director, Marketing Strategy at Oracle

    Andy Fisher FIDM is a highly experienced Marketing and Sales practitioner with over 25 years of expertise in optimizing marketing and sales processes.

    Throughout his career, Andy has successfully worked with renowned UK & International companies across various sectors such as Financial Services, Telecommunications, Travel, Transportation, Leisure, and Retail.

    His skills extend beyond c-suite sales abilities to encompass influencing, leading, and facilitating business process change, offering a unique blend of capabilities to drive innovation and effective solution delivery for clients.

    Andy's specialties include Revenue Performance Management, Lead Management, Lead Nurturing, Lead Scoring, Information Management & Exploitation, Data Warehousing, Analytical CRM, Statistical Modelling in Business Applications, Decision Support, Business Intelligence Solutions, Market Analysis, Business Case Development, Strategic Planning, Team Leadership, Project Management, Relationship Management, Operational Management, Communication, Marketing, Solution Selling, and Negotiation.

    He is driven by the goal of helping organizations enhance their sales and marketing integration, lead management, nurturing, scoring, and overall efficiency to reach and exceed their business objectives.

    With a passion for enabling clients to become top-tier modern marketers, Andy Fisher FIDM stands ready to provide expertise in optimizing customer solutions, reducing risks, and ensuring seamless solution delivery.