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Andriy Goncharenko
Owner ГОНЧАРЕНКО продакшн & АГА agency. Art Director. Project Manager.
Andriy Goncharenko is a multi-talented professional with a diverse background in project management, design, art direction, and entrepreneurship spanning over 25 years in the fashion, media, and advertising industries.
Andriy is known for his ability to deliver results across all aspects of a project, from aesthetic to commercial considerations, and has a broad skill set that allows him to oversee various departments and teams.
He excels in delegating tasks, maintaining control, and optimizing processes, having led departments in companies, art teams in agencies, and even started his own ventures with a team of 10 employees.
With a unique ability to bridge gaps between different professions and an extensive experience in production, education, and management, Andriy's expertise lies in creating, initiating, and actualizing projects with a focus on internal processes and technological intricacies.
Throughout his career, Andriy has navigated the fashion, media, and advertising industries thoroughly, seeking new areas for self-application and displaying leadership qualities in professional settings while maintaining a low public profile.
His passion lies in the creation, execution, and advancement of projects, products, and services through technological know-how and internal communications, rather than external self-promotion or public relations.
Andriy's affinity for teamwork and collaborative efforts stems from his early experiences in the 90s, where he embraced a collective and friendly approach to work, valuing corporate culture and brand loyalty above personal recognition.
He has an educational background from Lviv Polytechnic National University and has held various roles including owner, founder, director, coach, art director, project manager, producer, and photographer in different organizations and projects.