Andrew Shafer

Andrew Shafer is an experienced marketing and advertising leader who currently serves as the Chief Marketing Officer (CMO) at Charlotte's Web.12 He was appointed to this position in April 2023.2

Professional Background

With over two decades of marketing experience, Shafer brings a wealth of knowledge to his role at Charlotte's Web.4 His career history includes:

• Chief Marketing Officer at Charlotte's Web (2023 - present)6
• Executive Director of Brand Marketing at Verizon (2019 - 2023)6
• Director of Marketing (2015 - 2018)6

Responsibilities at Charlotte's Web

As CMO, Andrew Shafer is tasked with:

• Developing and executing comprehensive marketing strategies
• Increasing brand awareness
• Driving sales growth
• Leading marketing initiatives in traditional consumer retail, digital, and social channels25

Education

Andrew Shafer holds a Bachelor of Fine Arts degree in Psychology from Gettysburg College.3

Professional Network

On LinkedIn, Andrew Shafer's profile shows he has over 500 connections and is based in Greenville.1 His LinkedIn username is andrew-shafer-7862b01.