Andrew S. Cheung

Andrew S. Cheung is a seasoned entrepreneur with over 25 years of experience in business development, strategy consulting, and international travel.

Throughout his career, he has demonstrated a strong belief in the power of teams, quality information, and matching the right people with the right resources for success.

As a serial entrepreneur, Andrew excels at reading situations quickly, finding high leverage business opportunities, and connecting with the best project partners.

Having started his career in Hong Kong in sales and marketing, Andrew has since founded and led multiple successful retail and travel companies, showcasing his ability to build businesses from the ground up.

In recent years, Andrew has transitioned into a strategy consultant and advisor, working with prominent Chinese and global clients, including the China Ministry of Commerce, Experis Manpower Group, and RIBO fashion Group.

Currently based in Shanghai, Andrew focuses on advising inbound international brands entering the Chinese market, particularly in sectors like wellness, food and beverage, and technology.

His diverse experience includes roles such as Founder, CEO, Senior Partner, Head of International Business Development, and Business Advisor at various organizations, highlighting his versatility and expertise in business development and marketing.

Andrew is passionate about discussing new ideas and innovation, especially in the context of helping brands navigate the complexities of the Chinese market.

He remains an active presence on LinkedIn, offering his insights and perspective to those seeking guidance in the business landscape.