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Andrew Massad
Strategic Partnerships Professional
Andrew Massad is a seasoned professional in the field of strategic partnerships and corporate development. He served as the Vice President of Alliances & Corporate Development at Leanplum, a mobile engagement platform, from October 2020 to October 2022.3 In this role, Massad was responsible for leading product partnerships and corporate development initiatives.2
Professional Background
Prior to his position at Leanplum, Massad had experience working with startups, IBM, and venture capital firms, focusing on sales, marketing, operations, and ecosystem development for big data, analytics, and social technologies.4 His career has been marked by a strong emphasis on building and nurturing strategic partnerships.
Current Role
As of the most recent information available, Andrew Massad is now serving as the Director of Strategic Partnerships at Snapdocs.3 This transition indicates his continued focus on partnership development in the technology sector.
Expertise and Approach
Massad is known for his strategic approach to building effective ecosystems, particularly for startups. He emphasizes:
- Creating win-win situations for internal teams and partners
- Building trust with internal teams, partners, and customers
- Focusing on quality over quantity in partnerships
- Strategically selecting partners based on geographical reach and industry expertise
His philosophy includes starting small, building early wins with partners, and using these successes to demonstrate the value of partnerships to internal teams.1
Personal Interests
Outside of his professional life, Andrew Massad describes himself as a fitness enthusiast, food lover, and travel enthusiast.4 This blend of professional expertise and personal interests contributes to his well-rounded approach to business relationships and partnerships.
