Andrea Sercu is an award-winning writer, content strategist, and content manager with over 20 years of experience creating compelling e-commerce experiences through engaging user- and business-centric content. She studied B.S. in Journalism at the University of Florida and has since driven content strategy and marketing for numerous leading brands, including Walmart's SamsClub.com, Hotwire.com, Procter & Gamble, Bare Escentuals, Rodan + Fields, and G.S. Cosmeceutical USA.

At dotloop, a Zillow Group company, Andrea currently serves as Senior Content Marketing Manager, having played an instrumental role in shaping the content strategy that has helped the company grow. Her copy can be found across numerous leading brands' websites, marketing collateral, email, packaging, video, and blogs.

With experience in both creative and technical copy, advertising/PR, print and digital, marketing collateral development, brand development and sales, Andrea is a seasoned professional with a track record of driving results. Her background includes roles as Sr. Manager, Content Strategy at Hotwire, Sr. Content Manager at Walmart Global eCommerce SamsClub.com, Copy Manager at Rodan + Fields, Senior Copywriter at Bare Escentuals, Editor at Tria Beauty, Editor / Sales & Marketing Manager at G.S. Cosmeceutical USA, Inc., Editor at Procter & Gamble Professional Beauty, Editor in Chief at GreatLife Magazine, and Managing Editor / Contributing Editor at Creative Age Publications.

Andrea can be reached at asercu@gmail.com and is always looking for new and exciting opportunities to apply her skills and experience.