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Daniel Brockley
VP, Brand & Content
Daniel Brockley is a seasoned professional in the marketing and creative industries, currently serving as the Vice President of Brand & Content Marketing at Vanilla Technologies Inc. With a diverse background spanning advertising, screenwriting, and directing, Brockley brings a wealth of experience to his role.1
Professional Background
Brockley has leveraged his extensive experience in creative direction and leadership to advance the marketing efforts of various organizations. He is known for his strategic approach, combining his creative skills with business acumen to drive results.1
Current Role at Vanilla
At Vanilla, Brockley plays a crucial role in shaping the company's brand and content strategy. Some of his notable contributions include:
- Launching the Vanilla Academy, an initiative aimed at simplifying estate planning education4
- Organizing "Legacy Now," a biannual digital event featuring industry experts and showcasing new products5
- Creating content for financial advisors, including articles on serving clients with dementia3
Expertise and Focus Areas
Brockley's expertise extends to several areas:
- Estate Planning Marketing: He works on making complex estate planning concepts more accessible through educational initiatives.4
- Financial Services Content: Brockley creates content to help financial advisors better serve their clients.3
- Event Organization: He leads digital events that bring together industry experts and showcase new products.5
- Pipeline and Marketing Challenges: Brockley engages in discussions about marketing challenges, particularly focusing on pipeline issues faced by CMOs.6
Previous Experience
Prior to his role at Vanilla, Brockley's career included:
- Working with real estate investors to improve bookings for short-term rentals through advertising
- Assisting video game companies in creating promotional content2
- Experience in advertising agencies, screenwriting, and directing1
Daniel Brockley's diverse skill set and leadership in brand and content marketing make him a valuable asset to Vanilla Technologies Inc., where he continues to drive innovation in marketing strategies for the estate planning and financial services industries.