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Andrea Rodriguez
Immersive Media Producer + Creative Arts Consultant
Andrea Rodriguez is a passionate individual dedicated to engaging audiences in physical activity through various mediums. With a background in health games and interactive experiences, she holds a Master's of Fine Arts degree from USC, Interactive Media Division. Andrea is a Producer for the Zumba Fitness Video Game Franchise, contributing to the success of selling over 9 million units across different gaming platforms. Her expertise includes producing exercise video games, leading group fitness classes, and creating immersive experiences in VR/AR environments.