Andrea Oswald

Andrea Oswald is a seasoned marketing strategy and communications manager with a rich background in B2B2C and B2B sectors, with a focus on the healthcare and insurance industries over the past decade.

With a diverse career that includes roles in start-up SaaS companies, marketing agencies, and established organizations, Andrea has honed her skills in brand strategy development and customer-centric marketing solutions.

She is dedicated to enhancing the end user's journey throughout the brand's lifecycle by aligning organizational messaging with customer objectives, fostering seamless user experiences.

Andrea thrives on collaborating across departments to enhance customer interactions, specializing in branding, product marketing, digital media management, email marketing, and creating and implementing comprehensive marketing plans that meet business objectives.

Her expertise spans budget management, fostering collaboration between product, customer service, and marketing teams, ultimately improving customer satisfaction and engagement.

Andrea holds an M.B.A. in Marketing from the University of Portland and completed a Bachelor's Dual Degree Program in Marketing and Spanish at Canisius University.

Throughout her career, she has held notable positions such as Sr. Communications Consultant at Benefitfocus, Marketing Strategy Manager at Alight Solutions, Senior Marketing Manager at hubbub health, Senior Marketing Manager at LifeMap, Director of Marketing Comm and Client Services at Site9, Project Manager at Haley Marketing Group, Project Coordinator at Haley Marketing Group, Marketing Assistant at Eberl Iron Works, Inc, and Fair Events & Marketing Assistant at Deschutes County Fair & Expo Center.