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André Schopman
Creatief partner NewHorizonz
André Schopman is an influential and motivational creative director and brand design director with a focus on complex design & branding strategies.
With a background in 3D & Product design, Andre excels in creating new brand identities, (re)positioning, and branding projects that encompass brand experiences, environments, events, exhibitions, and retail formula development.
His expertise extends to POS design, category experience development, and shopper marketing and activation.
Having been associated with renowned organizations like Newhorizonz, Gielissen Interiors & Exhibitions, Eastend Amsterdam, Principion Retail Design, Keja Donia, Leo Burnett, and more, Andre's experience is diverse and impactful in the realms of retail and brand design.
Education-wise, Andre has a background in Bachelor of Arts (B.A.) in 3D & Product design from Artez, along with earlier educational pursuits at Het Stedelijk Lyceum Enschede Kottenpark and Het Erasmus in Almelo.
His professional journey includes roles such as Creative Director, Board Member, Owner, Art Director, Co-founder, and Designer/Art Director, showcasing a rich tapestry of experiences and contributions in the field.
Andre's approach is marked by pragmatism, speed, expertise, humor, responsibility, and a track record of guaranteed success in leading client teams and creative teams towards innovative design solutions.
Branding, retail design, environments, product design, and services are among his primary areas of focus, where he excels in driving value and creating engaging brand experiences that resonate with consumers.
In summary, André Schopman embodies a forward-thinking, results-oriented professional with a proven track record in elevating brands, creating impactful retail experiences, and leading teams towards excellence.