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Alyssa McEwan
Vice President, PR / Director, People & Culture
Alyssa McEwan is an energetic and collaborative communications professional with a strong passion for public relations (PR) and human resources (HR).
With a career focused on creating and implementing diverse campaigns and PR strategies across various sectors such as entertainment, lifestyle, media tech, and the B2B industry, Alyssa has made a significant impact.
Her high-level strategic thinking, creativity, and execution skills have led her to spearhead PR initiatives for well-known clients including Airbnb, National Geographic, Match.com, Yahoo, Vox Media, and Tumblr.
Alyssa's unique blend of PR expertise and HR interest saw her transition into the role of DKC's first Director of People & Culture, while maintaining her responsibilities as a PR Vice President.
In this dual role, Alyssa oversees numerous culture-related programs and committees within the agency, focusing on professional development, diversity, equity, inclusion, and employee satisfaction.
Alyssa's educational background includes studies in Business Administration with a focus on Marketing at an AACSB-accredited School of Management, as well as a Bachelor's degree in Applied Science, Business Marketing from Marist College.
She currently holds the position of Vice President, PR / Director, People & Culture at DKC, where she has grown professionally from roles like Account Supervisor, Associate Director, Senior Account Executive, Account Executive, Junior Account Executive, to her start as a Public Relations Intern within the organization.