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Alyson Magliozzi
Director, Marketing Operations at Converse
Alyson Magliozzi is an experienced marketing professional currently serving as the Director of Marketing Operations at Converse Inc.1 Here's a comprehensive overview of her background and career:
Professional Experience
Alyson has over 15 years of experience in marketing and advertising.2 Her current role at Converse Inc. began in May 2009, where she has been working for over 14 years.1 Prior to her current position, she held the following roles:
- Director of Project Management at Converse (January 2007 - May 2009)
- Executive Producer, Interactive at MullenLowe U.S. (July 2004 - December 2006)
- Program Manager at eBay Enterprise Marketing Solutions (2002 - 2003)
- Project Manager at Agency.com (2000 - 2001)
- Senior Project Manager at Digitas North America (1997 - 2000)
Education
Alyson holds a Bachelor of Arts degree in American Studies from Lafayette College, which she attended from 1993 to 1997.1
Skills and Expertise
Alyson's professional skills include:
- Digital Marketing
- Interactive Marketing
- Brand Management and Development
- Project Management
- Integrated Marketing
- Email Marketing
- Digital Strategy
- Cross-Functional Team Leadership
- Customer Engagement
- Product Marketing
- Advertising
- Social Media Marketing1
Leadership Style
At Converse, Alyson is known for her hands-on approach to management. She leads from within, actively solving problems with her team. Her leadership philosophy is based on the belief that anything is possible, and she encourages her team to think the same way.
Location
Alyson is based in Burlington, Massachusetts, United States.23
Alyson Magliozzi's extensive experience in marketing and project management, combined with her leadership skills, makes her a valuable asset to Converse Inc. in her role as Director of Marketing Operations.