Allison Gifford

Allison Gifford is a proficient professional who collaborates with creative and digital media agencies on short-term projects in a freelance or contract capacity. She offers expert guidance in media strategy, planning, buying, negotiation, and executing digital campaigns, with a comprehensive understanding of digital advertising from strategic planning to ad trafficking.

Allison pursued her education by earning a Masters of Science in Interactive Communications from Quinnipiac University and a B.S.B.A in Management Information Systems from Michigan Technological University.

Throughout her career, Allison Gifford has held various roles in the digital media industry, including Senior Digital Media Planner, Media Planner, Assistant Media Planner, Client Service Engineer, and Website Marketing Manager at esteemed organizations like Boyce::Mangin, Razorfish, and the New Haven Arts & Ideas Festival.