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Alison Vaden
Senior Business Consultant, Adobe Systems
Alison Vaden is a Senior Business Consultant at Adobe, specializing in Adobe Marketing Cloud Business Unit. She is a consulting subject-matter expert in Adobe Ad Hoc Analytics with over eight years of experience in the Media Vertical. Alison has worked with over 50 media brands as a digital strategist, analyst, and instructor. She excels in Digital/Web Analytics, Deep Dive Analysis, Adobe Analytics tools such as Ad Hoc Analysis, Reports & Analytics, Report Builder, and Analyst Workspace, and Digital Marketing. Alison studied at the University Of Maryland Baltimore County and has previously worked as a Support and Training Consultant at Omniture and as an Account Manager at Integrated Insurance Solutions.