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Elizabeth Ho
Marketing & Customer Analytics @ Central Market - HEB - Data Science - Consulting
Elizabeth Ho is a skilled marketing and customer analytics professional with a diverse background in data analysis and customer insights. With experience in combining in-store and out-of-store customer data, Elizabeth excels in developing targeted campaigns, customer segmentation, and analyzing responses. Her expertise includes predictive models, market basket analysis, sales forecasting, and same store sales analysis. Elizabeth is proficient in tools such as Google Analytics, Adobe Analytics, R, SQL, Python, Scala, Tableau, and Power BI. She has worked on project work displayed on her personal website, elizabethho.com. Elizabeth pursued a Masters of Science at The University of Texas at Dallas and holds a BBA from Texas A&M University. Her professional journey includes roles as a Marketing Analyst at Central Market, Data Analyst at Solvegy, Digital Marketing at De Rose International, Real Estate Agent (Sales & Marketing) at various agencies like Allie Beth Allman and Associates, Keller Williams, Virginia Cook Realtors, and as a Consultant at Deloitte Consulting.