Alison Stratten

Alison Stratten is a multi-talented professional and co-founder of UnMarketing Inc. She has an impressive background spanning multiple disciplines:

Professional Background:

• Co-owner of UnMarketing Inc. with her husband Scott Stratten12
• Co-author of 6 best-selling business books12
• Co-host of The UnPodcast12
• Previously founded Nummies, a maternity lingerie brand1

Academic Credentials:

• Two degrees from McMaster University in Social Work and Kinesiology1
• Currently pursuing a Master's of Education at the University of Toronto1

Professional Expertise:

• Primary writer for UnMarketing1
• Experienced in entrepreneurship, with skills in:
  • Manufacturing
  • Design
  • Logistics
  • Marketing
  • E-commerce
  • Retail placement
  • Customer service1

Business Philosophy: Alison and Scott Stratten believe in building businesses based on relationships, integrity, and authentic engagement. Their work focuses on challenging traditional marketing practices and promoting more genuine business connections.3

The couple has worked with major companies like PepsiCo, Saks Fifth Avenue, IBM, and Microsoft, sharing their innovative business perspectives.12