Alisa Pospekhova

Alisa Pospekhova is a seasoned marketing executive currently serving as the Vice President of Marketing at Abbott, a global healthcare company. She has a robust background in consumer products, particularly in the health and wellness sectors. With over 15 years of experience, Pospekhova has held significant marketing roles at various reputable companies, including Olaplex and Hourglass Cosmetics, where she led marketing strategies and brand development across multiple regions.

Career Highlights

• Current Role: Vice President of Marketing at Abbott, where she focuses on innovative marketing strategies to enhance brand visibility and consumer engagement.
• Previous Experience:
  • Olaplex Inc.: Served as Director of Brand Marketing and was responsible for leading marketing efforts in North America and APAC.
  • Founder & CEO of Kindroot: Launched this herbal supplement brand, which emphasizes plant-based wellness products.
  • Marketing Roles at Hourglass Cosmetics and The Wonderful Company: Managed international marketing strategies and product launches.

Educational Background

Pospekhova holds an MBA from the University of California, Los Angeles (UCLA), which complements her extensive practical experience in the marketing field.

Personal Interests

She is passionate about health and wellness, often integrating her interests into her professional endeavors. Pospekhova is also known for her creative approach to marketing, blending data-driven strategies with innovative branding techniques.

For more detailed information about her career and insights into her marketing philosophy, you can view her LinkedIn profile at alisapospekhova .1