Alexis Boerger

Alexis Boerger is a prominent figure in the gaming and esports communications industry. She currently serves as the Managing Director of North America at The Story Mob, a specialized communications agency focused on gaming culture and digital entertainment.13

Professional Background

Alexis has established herself as a leader in the field of gaming and esports communications. Her role at The Story Mob involves overseeing operations and strategy for the North American market. The Story Mob is known for its expertise in managing communications for fan communities typically resistant to traditional marketing approaches, as well as bridging the gap with mainstream and business audiences.1

Industry Involvement

Boerger is actively involved in various industry events and initiatives:

• She has been a speaker at gaming industry events, sharing her expertise on esports communications.2
• Alexis serves on committees for industry organizations, such as ThinkLA, where she contributes to events like "Women in the C-Suite: A Trailblazer's Tool Kit".4

Professional Network

With over 1,000 followers on LinkedIn, Alexis has built a substantial professional network in the gaming and communications industries.3 Her involvement in high-profile events and her leadership position at The Story Mob suggest she is well-connected within the gaming and esports ecosystem.

Expertise

Alexis's work at The Story Mob likely involves:

• Developing communication strategies for gaming and esports brands
• Managing relationships with press, content creators, and influencers
• Navigating the intersection of gaming culture with broader digital entertainment trends
• Advising clients on how to effectively engage with gaming fan communities

Her role requires a deep understanding of both traditional PR tactics and innovative approaches tailored to the unique landscape of gaming and digital entertainment.1