Alex Hunter is an experienced branding expert, keynote speaker and host of the travel show, Attaché. He has worked with several global organizations such as Volkswagen, L'Oreal, Twitter, and GSK to enhance their customer experience and branding. Alex's most significant career milestone was serving as Global Head of Digital for the Virgin Group, where he curated the entire brand's digital strategy that led to the development of multiple award-winning tools. He has spoken at major industry events such as ad:tech, CIO Connect, iStrategy, and Internet World, amongst others. Alex is a trustee at Drinkaware and has advised the Prince of Wales' Rainforest Trust in engaging social media. He studied Business Administration at the University of Kent.