Aleksandar Popovic

Aleksandar Popovic is an experienced and skilled digital product designer with over a decade of experience. He has worked with various startups, agencies, and established businesses, building and delivering top-notch digital products, systems, and services. Popovic's expertise lies in establishing processes, implementing methodologies, and building and leading teams.

He specializes in designing data-driven products, collaborating with clients to define strategies and set priorities for digital products, and conducting research and audience segmentation. He crafts interaction design, user experience, testing, and implements user-friendly task flows, user journeys, wireframes, and web and mobile interactive prototypes. Popovic also has front-end coding skills that he leverages for prototyping.

Moreover, Popovic is well-versed in conducting user testing, leading design teams, and offering training. He studied multimedia design and development at the University of Belgrade, PHP and MySQL for designers at EUnet College, and continued education in typography, graphic design, and visual communication at the School of Visual Arts.

Currently, Popovic offers interaction design and user experience consultation services as a self-employed consultant. He has previously held leadership positions such as Director of User Experience at Seven Bridges Genomics and User Experience Design Lead at DIRECTV. Additionally, Popovic has held other design positions such as Senior User Experience Designer at The Economist, Senior UI Designer at The Economist, User Interface Developer at HUGE Inc., Senior Graphic and Web Designer at YUnet International - EUnet, and Web Designer at SCnet.