Aleesha Worthington

Passionate Marketing Executive | Brand Builder | Collaborative Team Leader

Aleesha Worthington is an accomplished marketing executive with over two decades of experience in the industry. She currently serves as the Vice President of Marketing at WHP Global, a position she took on in 2024.4

Career Highlights

Throughout her career, Aleesha has held several notable positions:

Vice President of Brand at Quallis Brands Co. (March 2022 - Present)
Senior Brand Director of Marketing & E-Commerce at Quallis Brands Co. (May 2017 - April 2022)
Vice President of Digital Marketing at Iconix Brand Group (February 2015 - May 2017)
Sr. Director of Interactive Marketing at Iconix Brand Group (September 2011 - February 2015)
Sr. Interactive Marketing Manager at Roc Nation (January 2009 - September 2011)2

Expertise and Approach

Aleesha is known for her innovative and strategic approach to marketing. Her areas of expertise include:

E-Commerce
Brand Strategy & Development
Strategic Partnerships
Influencer Marketing
Social Media
Advertising
Experiential Marketing
Promotions3

She is particularly skilled at blending new media trends with traditional marketing sensibilities, allowing her to explore uncharted digital territories for global brands and celebrity acts.1 3

Professional Philosophy

Aleesha describes herself as having a "leave your mark" attitude, putting 110% into everything she does.1 She emphasizes the importance of thinking differently and approaching challenges dynamically.3 Her focus is on building consumer relationships that drive brand equity and social currency to elevate awareness and encourage adoption.3

Notable Achievements

During her time at Iconix Brand Group, Aleesha was responsible for defining digital and social vision for all brands, developing sophisticated approaches to creating demand through digital channels, and overseeing data acquisition strategies.2 At Roc Nation, she managed the digital presence and social media for high-profile artists such as JAY Z, Rihanna, and J. Cole.2

Aleesha Worthington's career trajectory showcases her ability to adapt to the evolving landscape of digital marketing while maintaining a strong focus on brand development and consumer engagement.