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Alberto Morchon
Head of Business Innovation Roche Diagnostics Argentina
Professional Background
Alberto Morchon is a distinguished professional in the healthcare and business innovation sectors, currently serving as the Business Innovation Head at Roche, a leading global healthcare company. With a robust career that spans over several years, Alberto has honed his expertise in sales management, marketing, and product development, contributing significantly to multiple roles in renowned organizations such as 3M and Roche.
Alberto began his impactful journey at 3M, where he occupied various pivotal positions, showcasing his capabilities in sales and marketing. His career at 3M started as a Sales Representative, where he developed a keen understanding of client needs and market dynamics. He quickly progressed through the ranks, taking on roles such as Channel Supervisor and Sales Supervisor, demonstrating his leadership and strategic vision in the Medical Business sector for Argentina and Uruguay.
In his adept role as Marketing Leader for the Critical & Chronic Care Division at 3M, Alberto was instrumental in devising and implementing marketing strategies that bolstered product visibility and market penetration. His responsibilities included not just guiding marketing initiatives but also collaborating cross-functionally with sales teams to ensure alignment between market demands and product offerings.
In addition to his sales and marketing expertise, Alberto has displayed remarkable leadership in his current position at Roche as the Business Innovation Head. In this capacity, he leads transformative initiatives that push the boundaries of healthcare solutions, harnessing innovative approaches to meet the evolving demands of the healthcare landscape.
Education and Achievements
Alberto Morchon pursued his academic studies at the Universidad Nacional De La Plata, where he acquired the foundational knowledge necessary for his future career. His educational background has played a significant role in shaping his analytical and strategic skills, preparing him to tackle complex challenges in the fast-paced healthcare industry.
Throughout his career, Alberto has also been actively engaged in community health initiatives, notably serving as a Miembro Nodo Argentina at the Movimiento Salud 2030. His involvement in such organizations reflects his commitment to enhancing healthcare standards and promoting innovative health solutions on a broader scale.
Alberto's trajectory is characterized by a series of notable achievements that underscore his professional expertise. His strategic involvement in driving sales growth and enhancing product marketing, particularly during his extensive tenure at 3M, has contributed significantly to the organization's bottom line. Moreover, as Business Innovation Head at Roche, he has been at the forefront of key projects that redefine healthcare practices, leading to improved patient outcomes and more effective health solutions.
Achievements
Alberto Morchon’s career is marked by transformative contributions and achievements. As Business Innovation Head at Roche, he has spearheaded numerous projects focused on integrating cutting-edge technologies into healthcare practices, ensuring that Roche remains a leader in innovation within the industry. His ability to merge business strategies with technological advancements has resulted in enhanced operational efficiency and product offerings tailored to meet patient and provider needs.
Additionally, during his time at 3M, Alberto played a critical role in developing and executing market strategies that led to substantial sales increases in various medical segments. His leadership in the Critical & Chronic Care Division is particularly noteworthy, where he successfully launched multiple initiatives that positioned 3M as a key player in the healthcare market across Latin America.
His focus on continuous improvement and innovation has made a lasting impact on the organizations he has been part of, driving forward-thinking solutions and elevating standards of excellence in the healthcare sphere.