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Alberto Bjeren
Founder at The Cocktail and CEO at Wunderman Thompson Consulting
Alberto Knapp Bjeren is a prominent figure in the digital consultancy industry. He is the founder of The Cocktail, a digital consultancy that is now part of VML.1 The company has offices in Madrid and London, indicating its international presence and influence in the digital sector.
Professional Background
Knapp Bjeren's career is closely tied to VML, a global marketing and advertising agency.1 His role as the founder of The Cocktail, which was later integrated into VML, showcases his entrepreneurial spirit and expertise in the digital consultancy field.
Entrepreneurial Ventures
Beyond his primary role, Alberto Knapp Bjeren is involved in various other business initiatives:
- He is associated with Neture Impact, a spin-off focused on sustainability.2
- Knapp Bjeren has connections to Seaya Ventures, a venture capital firm. In December 2021, he shared news about the closing of Seaya's third fund, which raised €165 million.3
Industry Engagement
Alberto Knapp Bjeren is actively engaged in discussions about important industry topics:
- He has organized events bringing together companies like Redeia, Cabify, Santander, AVAESEN, and Aldi to discuss sustainability challenges.2
- In June 2023, he promoted an event exploring how startups and corporations can address climate change.4
Alberto Knapp Bjeren's LinkedIn profile and activities reflect his role as a thought leader in digital consultancy, with a particular interest in sustainability and the intersection of technology with environmental concerns.