Alana Kohl

Alana Kohl is a seasoned brand strategist and communications expert, currently serving as a Strategic Advisor at Independent. With over two decades of experience, she specializes in branding and marketing solutions, particularly for the financial services sector.

Professional Background

• Founder of AdvisorPR: Established in 2005, AdvisorPR focuses on comprehensive marketing communications for financial professionals. Under her leadership, the firm has developed innovative PR programs that have successfully secured media placements for clients across various platforms.23
• Consulting Firm: In 2024, Alana founded her own consulting firm, Alana Kohl Consulting, which aims to help growth-oriented entrepreneurs and organizations refine their brand strategies and enhance communication effectiveness.1

Expertise and Contributions

• Brand Strategy: Alana is recognized for her ability to create strategic clarity and innovative solutions that drive measurable results for clients.1
• Public Relations: She has played a crucial role in shaping communication strategies that address economic and legislative changes within the financial industry, helping advisors establish independent brands.23
• Thought Leadership: Alana frequently shares insights on branding and marketing through articles and podcasts, emphasizing the importance of honest brand assessments and strategic visibility.25

Education

Alana holds a Bachelor of Science in Business Marketing, which supports her extensive expertise in the field.

Personal Life

She is married with two children and is actively involved in initiatives that support arts and community engagement through her work with Positively Arts.46