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Rachel McLaughlin
Chief Brand Officer, Made by Gather
Rachel McLaughlin is the Chief Brand Officer at MADE BY GATHER, a company that specializes in manufacturing and designing small kitchen appliances and kitchenware brands for modern consumers.13 She joined the company in 2019 and has since been instrumental in leading the branding and go-to-market strategies for the company's most successful product launches.4
Professional Background
Rachel brings over 17 years of experience to her role at MADE BY GATHER.1 She is known for being a creative and results-oriented brand marketing leader who excels at bringing big ideas to life.2 Her expertise lies in marketing and brand management within the B2B kitchenware industry.6
Achievements and Recognition
Rachel's innovative approach to brand marketing has earned her recognition in the industry. She was honored as one of Brand Innovators' "40 Under 40," an award that acknowledges outstanding young marketing professionals who demonstrate high levels of performance and lead compelling innovations in marketing.2
Role at MADE BY GATHER
As Chief Brand Officer, Rachel oversees brand marketing for the company. She has been particularly influential in:
- Leading branding strategies for new product launches
- Developing go-to-market strategies
- Reinventing everyday kitchenware for busy modern families5
Vision and Impact
Under Rachel's leadership, MADE BY GATHER has focused on creating design-forward, space-saving, and accessible kitchenware. In December 2021, she shared that the company had been working on this vision for over a year, aiming to meet the needs of today's busy families.5
Rachel McLaughlin's role at MADE BY GATHER showcases her passion for creative brand marketing and her ability to translate innovative ideas into successful product launches in the competitive kitchenware industry.