Alana Altmann

Alana Altmann is the Director of Demand Partnerships at MediaAlpha, an advertising technology company specializing in programmatic advertising platforms. In her role, she focuses on establishing and nurturing relationships with advertisers and demand-side partners to drive revenue growth through optimized media transactions.12

Background and Education

Alana holds a Bachelor of Science degree in Economics from Northeastern University. Her professional experience includes roles such as Senior Manager of Demand Partnerships at MediaAlpha, where she developed her expertise in managing client relationships and enhancing programmatic advertising strategies.34

Current Role

As Director, Alana leads initiatives aimed at ensuring transparent and efficient partnerships that are beneficial for both buyers and sellers in the advertising ecosystem.12 She is based in San Diego County, California.5

Alana's career trajectory reflects a strong background in account management within the insurance sector and a commitment to leveraging data-driven strategies to enhance advertising effectiveness.3