Aimee Freund

Aimee Freund is an award-winning writer and brand strategist with a successful track record spanning almost two decades in helping mission-driven organizations and campaigns establish their unique voice.

As the Co-founder of Mighty Good, Aimee has been instrumental in leveraging her strategic and creative acumen to assist clients in navigating the intricacies of communication while infusing a human touch into their messaging.

Her impressive client portfolio includes renowned organizations such as The Save Darfur Coalition, NARAL Pro-Choice America, Mothers Against Drunk Driving, and The Bill and Melinda Gates Foundation, showcasing her proficiency in branding and content strategy across various sectors.

Aimee's educational background is as diverse as her professional experience, having pursued a Master of Science in Public Health from Harvard School of Public Health, a Bachelor of Arts in Environmental Studies from Middlebury College, and studies at Phillips Exeter Academy.

Throughout her career, she has held key roles such as Vice President at GMMB, Writer and Communications Advisor at FHI 360, and Vice President, Associate Creative Director at GMMB, reflecting her depth of expertise in strategic communication.

Aimee's specialized skill set encompasses brand strategy, creative content development, behavior change communications, public health, and international development, underlining her versatility and proficiency in fostering impactful messaging for various causes and initiatives.