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Aidan Murphy
Vice President of Marketing at Apty
Aidan Bradley Murphy is a highly experienced Senior Marketing Executive with a career spanning over 15 years. Specializing in B2B, B2B – B2C, SaaS, and high growth startups, Aidan has a proven track record of driving revenue growth and advancing brands through innovative marketing strategies. She is noted for her ability to understand customers and prospects deeply, engage with them across various marketing channels, and enhance the customer journey at every touchpoint. Aidan excels in creating unique value propositions, launching new products, and implementing go-to-market plans that deliver exceptional results. Recognized as a top female leader, she thrives in dynamic environments by collaborating with cross-functional teams, C-level executives, and key clients to surpass marketing objectives and achieve mutual business success.