Adrienne Hartman

Vice President of Digital Commerce and active Non-Profit Board Member

Adrienne Hartman is the Vice President of Digital Commerce at J. J. Keller & Associates, Inc., a role she has held since July 2022. In this position, she oversees all aspects of the company's e-commerce business, which includes platform management, user interface and experience (UI/UX), operations, digital marketing, and e-procurement integrations. Additionally, she leads the marketing team for various product lines including training, compliance, and publications.

Hartman has extensive experience in the e-commerce sector, having started her career in this field in 2001 after six years as a computer programmer and project manager at Metavante and Lands' End. Her career at J. J. Keller has included various leadership roles, such as Senior Director of E-commerce & Campaign Sales and Director of E-commerce & Customer Insights. She is passionate about technology and marketing, and values collaboration and problem-solving within her team.1

Beyond her corporate responsibilities, Hartman is actively involved in community service and serves on several non-profit boards, including Women in Technology Wisconsin, which she helped launch. This organization aims to attract and retain women in technology careers. Hartman also participates in philanthropic activities, such as Habitat for Humanity projects.1

Experience

Vice President of Digital Commerce at J. J. Keller & Associates, Inc. since July 2022

Roles at J. J. Keller & Associates, Inc. including Sr. Director and Director of Ecommerce & Campaign Sales; Corporate E-Commerce Manager; Internet Manager at Mason Companies and Lands' End; Programmer/Analyst at Lands' End and Metavante.