Adelina Peltea

Adelina Peltea is a seasoned professional in the SaaS and Product-Led Growth industry, currently serving as the Chief Marketing Officer (CMO) at Usercentrics.15 With 12 years of experience in leadership positions, she brings a wealth of expertise to her role.1

Career Highlights

Adelina joined Usercentrics as CMO in late 2023, expressing her belief that Data Privacy is one of the most important industries of the next decade.56 Her appointment, along with Michaela Mars Matzke as SVP Partnerships, was announced by Usercentrics in December 2023, highlighting the company's acquisition of two experienced executives.7

Expertise and Thought Leadership

Privacy-Led Marketing:: Adelina is a prominent voice in the emerging field of Privacy-Led Marketing. She frequently speaks on this topic at industry events and podcasts, sharing her insights on how privacy considerations are reshaping marketing strategies.34

Industry Trends:: She actively observes and comments on advancements in technology and new methodologies in marketing, particularly in the area of traffic acquisition.2

Speaking Engagements

Adelina regularly participates in industry conferences and events. Some notable appearances include:

• Speaking at DemandConf 2024 on "The rise of Privacy Led Marketing and its impact on demand gen"3
• Sharing insights on Privacy-Led Marketing in podcasts4

Education

Adelina has pursued professional development through Reforge, focusing on Monetization strategies.1

Adelina Peltea's LinkedIn profile (username: adelinapeltea) serves as a platform for her to share industry insights, career updates, and thought leadership in the fields of data privacy, marketing, and SaaS.