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Adam O'Neill
Marketing Director at Tapout Fitness - - YFM - - Author
Adam O'Neill is a seasoned consumer marketer and entrepreneur with a rich background in the fitness industry. He co-founded and successfully launched Broga®, a renowned yoga-fitness training and licensing company in 2010, leading its growth and expansion through strategic partnerships and media relations.
Under Adam's leadership, Broga® trained over 800 instructors globally, collaborating with esteemed organizations like Gold's Gym and Virgin Active SE Asia, as well as renowned brands such as Reebok and Booya Fitness. The company garnered significant media coverage in top publications like Men's Health, Men's Fitness, Wall Street Journal, and the New York Times, earning accolades like being named one of the 'Best Workouts In America' by Men's Journal in 2015.
Apart from his success with Broga®, Adam has also been actively involved in the tech startup scene, co-founding and partnering in various ventures. He published his first book titled 'Meditation for Relaxation' in 2018 and served as a Digital Marketing Director at Tapout Fitness, playing a pivotal role in shaping the company's digital strategy.
Adam's educational journey includes a diverse range of studies, from Biochemistry at the University of Massachusetts Boston to Environmental Economics & Entrepreneurship at the University of Massachusetts Amherst. His varied experiences also extend to working as a Marketing Director at Tapout Fitness, CEO at YFM, Head of Digital Marketing at HCOA Fitness, and holding key roles in organizations like Rentabilities, Inturnal, Traeger di Pietro, JUCCCE, and ReserveTheEarth.