Abhishek Iyer is an accomplished marketing professional with over 8 years of experience in B2B and SaaS marketing. He holds a PGDM-C in Communications Management from the Mudra Institute of Communications, Ahmedabad and a Bachelor's degree in Electronics and Telecommunication from the Doctor Babasaheb Ambedkar Marathwada University.

Abhishek has demonstrated expertise in various marketing roles held in reputed organizations. Currently, he is the Lead - Segment Marketing at Freshworks. Previously, he served as the Sr. Marketing Solution Specialist at Adobe and an Associate Manager - Marketing, and Senior Executive - Strategic Marketing at HCL Technologies. He also has prior experience as an Intern at Infomedia18 Ltd and as an Executive - Marketing at Siemens.

Abhishek Iyer is experienced in gaining insights into customer behavior, encouraging customer engagement, and lead generation activities. He is skilled in creating brand awareness, developing customer personas, and implementing data-driven marketing strategies that boost brand recognition.