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Abbie Cassel
Senior Graphic Designer - Taking a detour into motherhood, brb.
Abbie Cassel is a talented graphic designer with a strong background in visual design, marketing strategies, and brand management. She has worked with renowned brands like Seagate, Lyve, and Lensbaby, where she excelled in creating captivating visuals for various platforms.
Abbie holds a Bachelor of Science in Graphic Design from Portland State University and an Associate of Arts Oregon Transfer Degree with a focus on General Education, Sign Language, Geography, Art, and English from Portland Community College.
During her tenure at Lensbaby, Abbie not only managed the brand's visual aspects but also led initiatives like a photographer relationship program, website redesign, and enhancing marketing metrics. Her contribution in curating photographic work significantly impacted the company's visual identity.
Apart from her professional pursuits, Abbie enjoys spending time with her kids, curating playlists, running, and exploring new recipes in her kitchen.
