Aaron Sokol is a former lawyer turned entrepreneur whose lifelong passion for sports led him to the formation of Q4 SPORTS. As the company's founder and CEO, Aaron brings a wealth of experience from his previous roles, including his time as a principal at Paratum, Inc., where he worked on ownership transitions in the NBA and MLB. Aaron's extensive education--a J.D. from Boston University School of Law and an MBA from the University of Southern California's Marshall School of Business--have helped him hone his expertise in creating and utilizing innovative structured solutions for high net worth individuals and closely-held businesses. Aaron is also committed to giving back to his community and has established influencer-led initiatives for sustainability and community givebacks spanning across continents. Beyond sports, Aaron is a dedicated family man with three kids, who are all supportive of his business endeavors.