Aaron Riley

Aaron Riley is a seasoned professional with over 18 years of experience in marketing, advertising, and data technologies, having worked in various roles such as developer, services consultant, and pre-sales engineer.

Throughout his career, Aaron has been a customer ambassador for Salesforce and partner products, focusing on supporting brands in customer experience (CX) and personalization efforts with consent.

His expertise lies in enabling customers to visualize, track, and manage customer experiences using real-time interaction data, ultimately driving valuable engagement at the opportune moment.

Aaron Riley holds a diverse educational background, having studied OAC, ST-21 (STEM) at West Ferris Secondary School, AppSc in Electrical Engineering with Honors from Queen's University, and Double Star Ranger certification from Trailhead by Salesforce.

In terms of professional experience, Aaron has held key positions such as Principal Architect - Marketing for US Retail and Consumer Goods at Salesforce, Principal Solution Engineer for Strategic US Retail - CDP + Personalization at Salesforce, and Lead Solution Engineer for FINS - Americas - DMP + RTIM at Salesforce.

He also has a rich history with Oracle, where he served as a Master Principal Sales Consultant for Marketing Cloud + DMP, and has further experience as an Enterprise Sales Engineer at Eloqua, Senior Technical Consultant at Eloqua, Engineer / Technical Officer for Smart Meters project management at IESO, and a Team Lead and Senior Full Stack Application Developer in R&D at Eloqua.

Aaron began his career as a Production Trainee at Molson Coors Canada, showcasing a steady growth trajectory to his current prominent roles within the technology and marketing industry.