Mark Beekman
Mark Beekman, a digital marketing leader with extensive experience, has joined PwC's Experience Center as a Principal. His responsibilities include leading teams in conducting consumer research, designing user experiences and implementing digital platforms, with a strong focus on industrial products, manufacturing, energy, and utilities. Mark previously served as a Group Vice President/Managing Partner at SapientRazorfish, where he handled a client portfolio with over $48M annual revenue from 11 major accounts. He achieved a nearly-400% growth rate in two years, securing clients such as ALDI, Caterpillar, Eaton, Esurance, and Simon Properties Group. His hands-on experience has demonstrated his ability to simplify problems, develop big ideas, and connect on- and offline marketing channels, as well as his effective communication style with C-level executives, marketers, techies, and difficult clients. Mark is also a dedicated marathon runner, youth sports coach, avid traveler, and lifelong learner. He studied Marketing at Michigan State University.