Aalok Vidyarthi is an accomplished business strategist with extensive experience in consumer marketing, retail marketing, key account management, and sales. He holds a Post Graduate Diploma in Management from the International Management Institute (IMI) and has held senior positions in reputable multinational companies such as Colgate Palmolive and L'Oreal. Notably, he served as the Associate Director and Head of Direct Trade at Colgate Palmolive, where he was responsible for driving sales growth across multiple channels. He also holds a keen interest in sports and believes in the tremendous value they offer in our work and lives.