MIT Sloan School of Management

Princeton University

Modifying EVs at Emotive Engineering

A network of leaders, founders, pioneers, creatives, and icons supporting Taiwanese American entrepreneurs and ventures.

SPARK Accel

Co-Founder

Rocketbook is transitioning the world to reusable notebooks while intelligently bridging the analog and digital divide.

I joined the co-founders as the second hire and have helped grow and scale our physical and digital product offerings.  Currently, as the Head of Product, I’m responsible for finding new opportunities and setting the product vision, agile roadmap, strategy, and priorities for the team.  Our team has launched dozens of physical products and digital features that are used by millions of tech-savvy working professionals, innovative educators, and high-achieving students all over the world.

Our products have gone on to become Amazon Best Sellers and can be found in many well-known retailers.  Rocketbook was acquired in December 2020.

Rocketbook

Head of Product

I advised, improved operations, and executed growth initiatives for founding teams of various startups.  More specifically, I led product design sprints to improve user conversion rates, developed marketing funnels to prioritize marketing channels, designed drip email campaigns to increase 2-sided marketplace activity, conducted user development experiments to test a new product, and authored a white paper used by a company to increase PR and position itself as an industry thought leader.

Techstars

Associate

Kytespace was designed to enable individuals to jumpstart and collaborate on socially impactful ideas. It sought to create a more supportive community focused on finding meaning through improving the lives of those around us.

I led the development of the idea and engaged in user development via surveys, small gatherings, and one-on-one interviews.  Furthermore, I developed the business plan, marketing strategy, branding, and messaging around the entity.

Utilizing the lean startup methodology, I worked with designers and a developer to build incremental prototypes that ultimately led to a private beta test.

Kytespace

Founder

OhYouHero was a skills and services marketplace designed to help people find work. It was selected as a participant in WilmerHale's QuickStart Program and a semi-finalist in MassChallenge 2012.

I joined as the first employee and worked with the four co-founders to shift the go-to-market strategy away from broad verticals to a few targeted ones. Together, we recruited users through meetups, social media campaigns, and local press.

In addition to the strategic responsibilities, I set up benchmarks for our team, tracked and analyzed user demographics and behavior, and prepared pitch decks for presentations to VCs and Angel investors. I also managed and developed a training program for our 15 college interns.

OhYouHero

VP of Strategy and Business Development

The Music Center is one of the three leading performing arts centers in the U.S. including the Lincoln Center in New York and Kennedy Center in DC.

I worked with the VP of Strategy to develop and articulate The Music Center's strategic plan as it sought to strengthen its relevance in the community through innovative programming, education, community outreach, and more efficient use of its space.

The Music Center of Los Angeles

MBA Summer Intern

In addition to having the analytical and client responsibilities of a Consulting Associate (see below), I was a member of the Associate leadership team responsible for developing firm-wide strategic initiatives. My most notable contribution was spearheading a yearlong project to develop firm values.

As a team leader, I also synthesized 360-degree feedback and delivered bi-annual performance reviews to my 7-person team. I was responsible for managing their workflow and determining their compensation and promotion status.

Dedicated to helping my peers grow and advance their careers, I served as a mentor and trainer for a Summer Intern (3 month commitment) and two Consulting Associates (6 months each).

Cambridge Associates

Senior Consulting Associate - Team Leader

I worked with endowments, foundations, and high net worth individuals with assets ranging from $150M to $3B. I designed and prepared analytics on asset allocation, investment managers, market valuations, and investment performance. My work covered equities, fixed income, hedge funds, venture capital, and private equity across a broad range of investment domains.

I was also in charge of managing day-to-day interactions with clients and ensuring that my consulting teams, ranging from 3 to 9 persons, were running smoothly.

Steven Chen