Géraldine Mirakl

Géraldine Mirakl is an accomplished entrepreneur and a seasoned international technology marketing and communications leader with a robust background in corporate marketing, communications, and digital strategies.

She has extensive experience in various facets of marketing and communication, including media relations, analyst relations, corporate communications, brand reputation management, crisis management, demand generation, product marketing, marketing communications, and social media.

Géraldine's expertise lies in developing and executing comprehensive marketing and communication strategies, engaging in C-level strategic communications, and spearheading global Marketing, Communications, and Social Media programs.

Her specialties encompass Corporate and Executive communications, Marketing Communications, Product Marketing, Demand Generation, Social Media, Issue & Crisis Management, Media Relations, Analyst Relations, and Influencer Management in diverse global environments.

Her academic background includes a B.B.A in Business Administration from the European University in Paris, studies in Marketing and Finance at ESSEC Group EPSCI, and a Master's in International Business/Trade/Commerce from Lille University of Science and Technology.

Throughout her career, Géraldine Mirakl has held various key roles, such as Global SVP Marketing at Signavio, Marketing Advisor at Hammer Team, Founder and Interim CMO/Marketing Strategy Consultant at CMO Advise, Chief Marketing Officer at Squirro, Global VP of Marketing Communications at Mirakl, Global Head of Communications at SAP Hybris, Marketing Director Southern Europe at SAP Hybris, Director of Marketing & Communication at Compario, Co-founder and CEO at Bio2Baby, Vice President and General Manager at Waggener Edstrom, Account Director at OAST COMMUNICATIONS LTD, Marketing and Communication Manager at Saratoga Systems, Marketing Coordinator, Europe at Biogen, and Head of Marketing and Communications at BIOLOGIQUE RECHERCHE.