Fruzsina Donath is a seasoned e-commerce professional with over 10 years of experience, including two major roles since becoming a startup founder in 2021. She has a comprehensive understanding of both online and offline markets, direct and indirect sales, and mobile platforms.

Donath is known for her exceptional coaching skills, new business development expertise, integrated solutions, excellent communication and interpersonal skills, professional and strategic approach, analytical and organizational skills, and multitasking capabilities. She studied executive training at London Business School and E-commerce executive training at Harvard Business School. She also holds a BS in Economics from Budapesti Gazdasági Főiskola and a Master of Science in Economics from Pécsi Tudományegyetem.

Donath has held several top management roles over the years, including Director of Business Development at ConvKit, Director of Business Development at PriceKit, CEO at Skoopy Ltd (Bónusz Brigád, Goood), Consultant at SmartCommerce Consulting, Country Manager at Netretail Holding B.V./Internet Mall Hungary, Commercial Director at Netretail Holding B.V./Internet Mall Hungary, Head of Sales at cemp/Index.hu, and Head of Digital at MTV Networks Hungary.

She brings a wealth of experience, skills, and knowledge to the table and is committed to providing support to businesses to perform at their best by maximizing efficiency on all levels. Her focus on middle and long-term cross-department business concepts, intercompany commerce, outsourcing, and reorganizing processes across all departments stands her out from others.