Zoe Leavitt

Zoe Leavitt is the founder and CEO of GLASS, an innovative Web3 platform designed for the alcohol industry. Here's a comprehensive overview of her background and achievements:

Professional Experience

Zoe Leavitt has over a decade of experience in innovation strategy.3 Before founding GLASS, she held several notable positions:

• Principal of Future of Socializing at ZX Ventures (2020-2022)
• Global Manager of Market Intelligence at AB InBev (2019-2020)5
• Previously worked at CB Insights4

Education

Leavitt is a Stanford University graduate.3

GLASS: Revolutionizing the Alcohol Industry

In 2022, Leavitt founded GLASS, which is:

• The first Web3 marketing and rewards platform for premium alcohol brands4
• Built on the NEAR blockchain2
• Designed to connect alcohol brands directly with consumers in a compliant manner1

Key Innovations

GLASS offers several groundbreaking features:

• Regulatory-compliant loyalty service for alcohol brands
• Blockchain-based reward system that doesn't require users to understand Web3 technology
• Partnerships with prominent brands like Lyons Wine, Talkhouse Encore, and Hotaling & Co's Fiero Tequila2

Recognition

Leavitt was named one of the 10 finalists in the 2023 Women in Web3 Changemakers List, recognizing her contributions to the Web3 space.1

Vision and Approach

Leavitt's approach to Web3 is characterized by:

• Focus on practical applications and user experience
• Emphasis on regulatory compliance in a heavily restricted industry
• Belief in the potential of Web3 to transform traditional industries1

Zoe Leavitt's work with GLASS represents a significant step in bridging the gap between traditional industries and Web3 technologies, showcasing the potential for innovation in unexpected sectors.