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Zimm Zimmermann
SVP Personalization, Conversational Marketing, and CX Strategy Nerd
Zimm Zimmermann is a seasoned professional with over 23 years of experience in marketing analytics, automation, and machine learning, catering to clients across various industries.
Specializing in developing personalized customer journeys, Zimm focuses on quantitative ROI, defined KPIs, and analytical insights to optimize adtech and martech programs for both B2B and B2C clients.
With a collaborative approach involving marketing, IT, agencies, and analytics, Zimm drives clients forward by infusing creativity, motivation insights, and data-driven strategies into the customer experience.
Passionate about personalization, marketing analytics, machine learning, and motivational messaging, Zimm actively shares insights through blogs, publications, webinars, and speaking engagements, often accessible on LinkedIn.
Having worked with renowned clients like Dell, Delta, American Express, Samsung, and more, Zimm leverages extensive industry knowledge to design and implement impactful personalization programs.
