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Zachary Erdmann
Experienced Marketer in the Beauty and CPG Industry
Zachary Erdmann
Zachary Erdmann is an experienced marketer with a demonstrated history of working in the beauty, consumer packaged goods (CPG), and digital media industries. He currently serves as the Vice President of Brand Marketing for Tatcha at Unilever, a role he has held since August 2021.1
Professional Experience
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Vice President of Brand Marketing - Tatcha, Unilever August 2021 - Present
- Responsible for driving the brand marketing strategy and execution for Tatcha, one of Unilever's prestige beauty brands1
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Digital Media Strategy Director - UL Prestige, Unilever January 2018 - August 2021
- Charged with driving digital media acceleration and excellence across Unilever's portfolio of 8 prestige beauty brands, including Tatcha1
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Digital and eCommerce Manager - Deodorants, Unilever September 2016 - December 2017
- Led digital marketing and e-commerce strategy for Unilever's Deodorants Category in the US1
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Associate Brand Manager - AXE Masterbrand and Deodorants, Unilever September 2014 - September 2016
- Managed the launch of new product lines and implemented marketing campaigns for AXE and Unilever's deodorant brands1
Education
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Experience
Digital Media Strategy Director at UL Prestige, Unilever
Digital and eCommerce Manager - Deodorants at Unilever, Associate Brand Manager - AXE Masterbrand and Deodorants at Unilever, Connections Supervisor at Starcom MediaVest Group, Media Supervisor at Mediacom, Media Planner and Asst Media Planner at MPG
Education
BS in Communication from Boston University, MBA in Marketing from NYU Stern School of Business
Location
Los Angeles, California, United States
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