Yvonne Gando

Yvonne Gando is a Senior UX Writer at Google, specializing in crafting user experiences through effective storytelling and content strategy. Her work primarily focuses on augmented reality (AR) and virtual reality (VR), where she aims to enhance user interactions across various platforms. Gando's expertise encompasses a wide range of areas including AI, conversation design, service design, and accessibility.14

Career Path

Gando began her career in advertising before transitioning to technology companies, where she honed her writing skills. Her journey led her to Google, where she has been instrumental in shaping product experiences through her understanding of language and user needs. Gando emphasizes the importance of adaptability and continuous learning in the evolving field of UX writing.14

Skills and Approach

In her role, Gando advocates for the necessity of solid writing skills and a deep understanding of the product area to effectively communicate with users. She believes that UX writers must be persistent and proactive in demonstrating their value within product teams, often collaborating with designers and researchers who may not initially recognize the need for a writer.12

Contributions and Influence

Gando has shared her insights at various conferences, including the Amuse UX Conference, where she discussed the principles of UX writing and its impact on product design.23 Her approach combines storytelling with strategic content creation to guide users seamlessly through digital experiences.

Overall, Yvonne Gando is recognized for her thoughtful contributions to UX writing at Google, focusing on creating engaging and accessible user experiences in cutting-edge technologies.