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Yuliyana Beleva PhD
Strategic Consumer Insights at Hulu
Dr. Yuliyana Beleva is a seasoned professional with an impressive background in consumer behavior, media, and technology. With a Ph.D. in Social Psychology, her expertise lies in understanding social influence, persuasion, and attitude change in both academic and business contexts. Her experience encompasses a wide range of research methodologies, including quantitative and qualitative approaches, to deliver actionable insights and drive strategic decisions. Yuliyana has a strong foundation in primary research techniques, stakeholder consulting, team leadership, and data analytics, making her a versatile asset in the field.