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Youngju Wong

Head of Experience Planning at Helen of Troy

Youngju Wong is a highly experienced integrated group account director with 18 years of agency experience, excelling in client service and leading large integrated teams in various categories like consumer packaged goods, pharmaceuticals, luxury beauty, and direct sales.

Youngju Wong has demonstrated exceptional consumer-led storytelling skills, utilizing data-driven results, research, and problem-solving abilities to achieve business objectives. With a background in philosophy from the University of Michigan, Youngju has a deep-rooted passion for building strong brands and creating meaningful connections between brands and consumers.

Throughout an illustrious career, Youngju Wong has held key positions such as EVP Client Lead at Havas Media Group, Managing Partner, Group Director, Strategy at Mindshare, Senior Partner, Group Account Director at MediaCom, VP, Connections Director at MediaVest, Media Supervisor at MPG, and Media Planner at Mediacom. This diverse experience has honed Youngju's ability to identify opportunities, develop innovative solutions, and drive revenue growth for organizations.

Noteworthy for being an innovator and a problem-solver, with an unwavering commitment to team success and client satisfaction, Youngju Wong continues to be a champion in the industry, known for a solutions-oriented approach to business challenges and a passion for leveraging both new and proven technologies to enhance brand storytelling.

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Location

New York, New York, United States