Yesenia Garcia

Yesenia Garcia is a seasoned professional with over 20 years of experience in driving growth and profitability in marketing, brand development, and sales.

She has a strong track record of enhancing brand awareness, customer loyalty, and market share through strategic planning, market research, and integrated marketing campaigns.

In her leadership roles, Yesenia focuses on data-driven approaches to measure campaign performance and define growth strategies aligning with business goals.

Her expertise includes team motivation, process improvement, project management, and resource allocation for streamlined operations and successful outcomes.

Yesenia has held key positions in various companies including CMO at Southern Crop, Vice President Marketing at Curaleaf, and Owner at Regroup 180, showcasing her diverse skill set and leadership abilities.

With a BA in Business Administration with a focus on Marketing from Florida International University, Yesenia Garcia is a results-oriented professional dedicated to driving success and fostering professional connections in the industry.